The challenge was to design a poster that explores various truck body styles. For the title, I chose the Hemi Head typeface, known for its strong association with automotive design, making it a fitting choice for a car-related header. Bold typography was used for section headers to create a clear visual hierarchy, while a lighter typeface was applied to the body text for improved readability. A light, bluish color palette was selected to complement the blue tones featured in the truck illustrations. To help identify each truck, the names were placed behind the illustrations with reduced opacity, providing subtle context while allowing the visuals to remain the focal point.
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